Hounds Life
Hounds Life
Brand Design
We developed a full brand identity rooted in earthy tones, clean typography, and a logo system that feels both modern and timeless. From logo variations to visual tone, every detail was crafted to reflect the brand’s mission: to elevate the everyday experiences shared between dogs and their humans.
The result is a thoughtful, cohesive brand that’s ready to expand across product lines, content, and community, capturing the heart of Hounds Life with clarity and purpose.
Hounds Life
Web Design & Maintenance
The Hounds Life website was designed to be both visually inviting and easy to navigate—mirroring the brand’s balance of style and functionality. With a clean layout, earthy tones, and intentional whitespace, the site guides users through the brand story, product offerings, and lifestyle content with ease. Built to grow with the brand, it’s a seamless extension of the Hounds Life identity online.
Hounds Life
Photography
The photography for Hounds Life captures the brand’s core values, connection, exploration, and everyday moments with dogs. Shot in natural light and organic settings, the images are warm, candid, and lifestyle-focused. Each photo is styled to feel effortless yet intentional, creating a visual story that reflects both the brand’s aesthetic and its adventurous, down-to-earth spirit.
Blog posts
View all-
Instagram’s New Era: Content Control, “Instagra...
Instagram’s 2026 updates mark a major shift toward a more personalised, creator-focused platform. With the rise of advanced features—often described as “Instagram Plus”—users now have access to AI-powered tools, deeper...
Instagram’s New Era: Content Control, “Instagra...
Instagram’s 2026 updates mark a major shift toward a more personalised, creator-focused platform. With the rise of advanced features—often described as “Instagram Plus”—users now have access to AI-powered tools, deeper...
-
Beyond the Shopfront - Machynlleth
In this first instalment of Beyond the Shopfront, I explore the identity of Machynlleth High Street, highlighting the creativity, sustainability and community spirit that make it worth visiting. I also...
Beyond the Shopfront - Machynlleth
In this first instalment of Beyond the Shopfront, I explore the identity of Machynlleth High Street, highlighting the creativity, sustainability and community spirit that make it worth visiting. I also...
-
Why Your Posts Flop on Some Platforms (and How ...
Posting the same content on every social media platform rarely works. Each platform has its own audience, purpose, and algorithm, which means content must be adapted to fit its environment....
Why Your Posts Flop on Some Platforms (and How ...
Posting the same content on every social media platform rarely works. Each platform has its own audience, purpose, and algorithm, which means content must be adapted to fit its environment....
